Mississippi bike shop owner set to promote benefits of cycling during COVID-19

By DeanYobbi

HATTIESBURG, Miss. (BRAIN) — Much like the spread of COVID-19, psychological effects of social distancing only figure to get worse before they get better, according to James Moore.

The owner of Moore’s Bicycle Shop Inc. in Hattiesburg is planning ahead and not from an opportunistic business standpoint. In two weeks, he will publicize through Facebook and billboards around town the benefits of individuals and families getting outside on a bike, an activity that doesn’t have to involve crowds. Mississippi reported its first COVID-19 case Thursday, and the state has responded like many others: closing schools; forbidding gatherings of 250 or more; and halting theater, music, and sporting events.

He’ll link to his and the area’s two other local bike shops and even mention the town’s big-box bike retailers: Dick’s Sporting Goods, Academy Sports + Outdoors, three Walmarts and the Target.

“Basically, get your bike wherever you can get your bike,” Moore said. “Get the best you can get. If you have some bikes and need them fixed, come see myself or my competitors. I don’t want this to look like I’m trying to draw a lot of attention to ring up my cash register.”

In addition, he’ll pay for two billboards …read more

Via:: Bicycle Retailer and Industry News