The Ross family wants to bring back its bike brand. The brand’s owner says it never went away

By Steve Frothingham

MIAMI (BRAIN) — Two members of the Ross family, whose last name was emblazoned on millions of bikes in the last century, want to bring the brand back to the market. One big problem? The family gave up the trademark in a bankruptcy court more than 30 years ago.

Randy and Shaun Ross, grandson and great-grandson of company founder Albert Ross, respectively, have formed Ross Bicycles LLC, designed a product line, raised nearly a million dollars, and are promoting a line of bikes on RossBicycles.com and RossBikes.com.

The Rosses are trying to wrest the trademark registration from its current registrar, Century Sports, a company owned by the Goldmeier family. The Goldmeiers owned Rand International when Rand bought Ross out of bankruptcy in 1988. The Rosses contend the Goldmeiers have lost their right to the trademark through disuse. But the Goldmeiers say they’re still using it, and are suing the Rosses and their new company, which apparently has yet to sell a bike, for trademark infringement.

The Rosses contend the Goldmeiers have lost their right to the trademark through disuse.

Ross once had sales and brand recognition comparable to Schwinn and Huffy, and was a key supplier to what was once a …read more

Via:: Bicycle Retailer and Industry News