Taichung Bike Week relishes being the show for the industry, by the industry

By DeanYobbi

TAICHUNG, Taiwan (BRAIN) — Steve Fenton always has said Taichung Bike Week is a three-day show for the industry by the industry. After concluding its 15th annual event on Friday, Fenton said Bike Week delivered again.

“There’s no event like it,” said Fenton, a show organizer from his Pro-Lite booth in the Evergreen Hotel on Friday. “In my opinion, it’s the most important trade show in the bike industry. It’s where decisions are made and deals are done. It’s where people interact and drive the industry forward.”

The annual no-nonsense OEM show is open to product managers and local suppliers. Fenton said all 1,100 exhibitor spaces were taken in the three participating hotels and that buyer and visitor attendance was up 15 percent from last year, when Bike Week had to compete with Taipei Cycle Show, which moved from March to October.

“This is a unique format here,” Fenton said. “You go to Interbike, Taipei show, Eurobike and spend (a lot) of money creating an impression. Here, nobody (cares about making an impression). Here, they want to know what you’ve got, when it’s ready and what’s the price. My budget for this show is 150,000 Taiwan dollars. When I do Taipei show, …read more

Via:: Bicycle Retailer and Industry News