Fantic USA Launches Squadra Fantic, an EMTB Racer Rewards Program

By Toby Hill

SAUSALITO, Calif. – March 14, 2019 – Fantic USA, maker of award-winning Italian electric bicycles, today launched its 2019 EMTB Racer Rewards Program, Squadra Fantic. Under the program, men and women can earn equal payouts from Fantic on top of race winnings in four electric mountain bike races and race series across the United States and Canada, including the UCI World Championships. Fantic has committed over $25,000 for the inaugural year.

“This is a contingency program, like the ones I enjoyed in motocross racing,” explained Stefy Bau, the CEO of Fantic USA. “It’s designed to give something back to racers, as well as our dealers. We plan to support the people who are riding and selling Fantic bicycles.”

Bau, a 3-time professional motocross world champion who has led Fantic in the U.S. since its 2016 debut, believes this could be the first program of its type in the young and growing sport of electric mountain bike racing.

The Squadra Fantic program includes a free jersey and allows people racing Fantic bikes at designated events to earn rewards for finishing in the top three podium spots in designated professional, amateur, masters, and youth classes. Notably, the payouts for men …read more

Via:: Bicycle Retailer and Industry News